You’re going to earn backlinks.
Sorry I mean get Famous.
Actually I mean both. Earn backlinks faster by following this guide. Want want to skip the examples of what not to do? Proceed to #1.
If you haven’t heard, earning backlinks are among the top ways to rank high in searches. It’s not easy, but it has large returns. Also, they raise your SEO rank.
- Build Resources To Link To
- Earn Broken Backlinks
- Earn Supplier Backlinks
- Earn List Backlinks
- Digital Public Relations
- The Skyscraper Method
- Roundup Posts
- Give a Testimonial
It builds trust among readers. This is because it shows how other’s trust your service or opinion. It’s time to reach out and get connected. It can mean reaching out to other Bloggers.
This is a powerful way to gain reputation, because it means people trust you. But before we get into how to earn good Backlinks, let’s go over how to avoid toxic Backlinks. Any links intended with these bad qualities. The links are paid for, they lead to bad places, or they are just spam.
What Not To Do
You’ll notice the lack of structure and credibility here. Where is the Official banner?
It’s obvious why it was found in my spam folder. And the other examples hold a secret. Can you visually spot it? I’ll tell you at the end of this article.
Every brand has their colors, and logo. So without the spam filter, I still know that there are many elements of authenticity missing.
Everything above here has been an example of bad links. Everything following will be good practices and strategies.
“Can the wrong Backlinks hurt my SEO score or organic growth?”
The short answer is yes. Fortunately due to recent updated algorithms, our results are far more accurate. And also, you’re protected from spam links that contain viruses.
So what happens if you make a violation? One way to know is to receive a message from Google Webspam Team. They would reach out to you if they personally reviewed your links, and found them to be manipulative.
Fortunately these a less common these days. new updates allow for easier recognition of bad links. You can rest easy, because there is software to recognize bad content.
In short, quality over quantity. To avoid low-quality links from significantly hurting your rankings and organic traffic…practice white hat strategies. If you earn backlinks ethically, it will pay off for you.
1. Build Resources To Link To
Know a lot about one subject? Consider creating a page full of useful information. Then, by reaching out to the directory manager, you can have your article linked. This works well for top tier content.
It’s easier to be found when you exist on some sort of online directory. If your popular enough you may show up at the top of the search.
Have a solution? Make sure to become more visible by being added on these sites.
2. Earn Broken Backlinks
Broken link building is another way to earn Backlinks. So here’s what you want to do. It means you will research some top performing, informative pages. The easy part? Check their links, and if you’re lucky you’ll see a 404 message. Then, by pointing it out, you’ll be a hero. Talk about how to earn quality backlinks.
This is showing you that the page was deleted or can not be reached. So where is the opportunity? In creating a new link that the website can use instead. The goal is a superior link, to add the most value. This can work fast.
In addition to that, it can establish a lot of credibility for you. And if you already have a high SEO ranking, the offer will be more irresistible, Because it will help them too.
3. Earn Supplier Backlinks
Are you thinking of promoting another brands products or services? This works well if you are. Here’s a reason why this is important. The thing is, manufacturers like to show their viewers who carries their products.
So, if you make a few connections, you can borrow from a very large audience. Is this an opportunity to earn a bunch of really authoritative links to your site. Without a doubt, this is an amazing way to earn backlinks.
Hoochy Booch, for example, sells premium small batch Kombucha. And this list all the locations that sell it on their site. Now if I happen to be nearby Platform 7 coffee looking for Kombucha, the owner of that coffee shop will make money. And he will keep buying more inventory.
For example, this brewery in Vancouver has multiple business carrying their beer. And if travelled nearby my house, the owner of Granville Island Brewing would make some revenue. So it’s good to be connected, and better yet…listed.
If you own a restaurant and happen to be connected with DoorDash…I may just select the first result if I’m looking for chicken. That’s lucky for Chick-Fil-A.
Now these are just restaurant examples, but it’s to show you the power of that visibility.
It’s a good idea for you to start connecting with large companies. To earn their backlinks is to succeed faster.
Would you like an example? Say you love sneakers, so you start a Blog about them. Get some good traffic there, then contact a large shoe brand. If you have a good amount of traffic, why wouldn’t they want you to promote their brand?
Now if you have suppliers, make sure to visit their webpage. What your looking for is where they mention the locations or brand partners. Which means, people who carry that product, in different locations for sale.
You’re not listed? It is probably not intentional. so what you do is contact someone.
Reach out to support or the page manager, and ask what the process is to get your website listed and linked. Luckily, to earn backlinks this was is usually quite straighforward.
4. Earn List Backlinks
That sounds weird, I know. Here’s an example.
You want to find the top 10 hotels in France, so you Google it. And up comes a bullet list of the top 10. Wouldn’t it be cool… if you were the Hotel owner with your name on that list?
Who are these top 10? They seem quite important. Toronto is a big place. So making this list is prestigious. This is the type of list that you want to be on, because instantly people see you as credible. For example, there are usually articles that cover Top Ten…and Best of…
If I wanted to exude prestige and wealth, maybe I’d buy the fastest car in the world. Now I know what they are. I’m sure this helps with car sales worldwide.
If I wanted to sit down and watch Netflix. I know what’s worth binging on. If you make these kinds of lists, watch what kind of results you’ll see.
When it comes to getting links to your site, you can use this strategy to get your products or services in front of your audience. But not only that. To earn backlinks does so much more than just increase your search rankings.
It’s time to get added to those lists, but how? Reach out to the Journalist or Blogger, and present them with a better suited article. Make sure to add the most value for the best results.
Writers may be happy that you are updating them. Take a shot at it. And make sure to sell yourself by demonstrating authority, because if you don’t believe in yourself…why should they?
5. Digital Public Relations
Quality links? Excessive exposure? Fame? Potentially all of those, because PR is a very powerful technique.
Remember the Ice Bucket Challenge? Even if you don’t, it raised over $220M worldwide for ALS. This is one form of Digital PR. This created massive exposure.
Here’s Apple’s Environmental Responsibility Report. They made sure to help the planet, then prove it to us. I read the full report, and I felt that they keep the environment in mind. This builds trust with the Brand, because it shows how the company cares about more than revenue.
Lyft made it cool to ride, by adding celebrity drivers. Would you tell everyone if you met your favorite celeb? In fact would you tell everyone that you met…well any celebrity?
6. The Skyscraper Method
Now here’s a barely legal technique for you…Do you want to steal your competitors links? Well, not actually steal, but how about…relocate. I’m talking about finding successful content with a lot of links.
The next step is to quickly create a better version of the content linked. It works well because it already has a strong foundation to build upon. To earn backlinks from giants in the industry, is a huge success.
For example, you could visit another well established Blog, and rewrite the “Examples of Copywriting” link. If you can prove how your content it more suited to the audience…You move up. Just email then a link to the new content.
Maybe you have an article on the importance of learning Digital Marketing already. You could take a shot at rewriting the current one. And if you make it better, your exposure will grow. This can also be a great way to earn backlinks.
Feeling lucky? Try and beat me to rewriting the Forbes article on teaching yourself SEO. Who knows, maybe they’ll love your article, and put your name of the page, because your so good at writing…
Keep in mind it may be difficult to earn backlinks if the link is internal. Which means they’re promoting their own content.
This can also help dramatically with your SEO rank. Because now you are listed with popular, top performing sites. But you need to be prepared to put in the effort.
The Skyscraper Technique works when you create the best piece of content possible. Remember these 3 elements. Visuals, Depth, and Length.
7. Roundup Posts
This is similar to list link building, except it’s more like being featured in a spotlight. On stage for everyone to see. Right now there is a January roundup that mentions top Blog posts and content. As a recap, and to show appreciation to how insightful they are. Each industry will have a roundup. In addition to that, you can gain competitor information here.
Talk about bein in the spotlight…Making it to a roundup is like being picked first on the sports team. And ranking is all about being picked first, because who wants to be second?
The more credible the site that creates the roundup, the more quality exposure. This is a powerful and effective strategy. Will you take advantage of it?
How many backlinks could you earn if you were featured there?
It’s a great way to see who is dominating, and what’s working. In addition, they would be the among the best people to reach out to.
Most people who publish roundup posts do so regularly, and this means that they are actively looking for great content to include. So why not drop an email to the author of the roundup posts that you find and let them know about your latest piece of content?
8. Give a Testimonial
It’s no surprise that collecting testimonials is a part of everyday business life. But what happens when you post a testimonial on a site, and it links back to your site?
People are making purchases every day. And when they do, they care what others think.
And studies show that consumers believe what people similar to them say, and how they feel about something. Testimonials are among the most powerful ways to add credibility to you, because what others say about you in infinitely more powerful than wat you say about yourself.
Here’s a social testimonial. This can provide massive credibility for the recipient and the writer. How it works: You point out the great service, and they tag you as an avid fan.
This is how you can take advantage of Youtube by creating a video testimonial page. Because what others say about you is more powerful than what you say about yourself.
The fitness brand BoFlex created stunning before and after pics, including a quote and video. This is a powerful 3 step method to building trust
Remember, you have to earn your competitive advantage all the time. It’s all about linking your amazing content, with other great content, while contributing to other peoples content.
Make multiple connections to and from successful pages. That my friend, is how to earn Backlinks. Still confused? RankBrew can help with your SEO needs.
And soon there will be a quick video for you to watch here. It will cover all out topics learned here.